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PART 1

Discussion is  in Class Talk

Social Savvy 

Social networking sites are fast becoming corporate resources. Consider how Facebook may be used by an organization. Can you think of different ways in which organizations such as Coca-Cola, KFC, or Bank of America can use social networking? What are network effects?   

If you were the chief executive officer of a Fortune 500 company, would you be comfortable using social media sites like Facebook or LinkedIn as part of your CRM strategy? Why or why not?

To get minimum credit in our collaborative discussion, a minimum of three well researched posts on at least three separate days of the week is required for each topic. To make this collaborative, an initial post early in the week is necessary and then followed with at least two subsequent posts that could include any rebuttal comments on the position that other students have taken. Any minimum effort in discussion will achieve a minimum reward.

PART 2

Deliverables 

Answer the EVEN OR ODD “Chapter Review Questions” at the end of Chapters 7, 8, and 9 (see pages 222, 252, and 287) in complete, grammatically correct sentences. Number each question to correspond to the number on the question being answered and submit one Microsoft Word compatible document with all answers.

PART 3

Complete either the Excel Application Exercise (9-15 on page 288) OR the Access Application Exercise (9-16 on page 288) at the end of Chapter 9 from Introduction to Information Systems. Data files referenced in the application exercise directions in the text are attached below.

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