Reflect on the assigned readings for the week i.e. Chapter 12 and 13. Identify what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding.
Also, provide a graduate-level response to each of the following questions:
- Discuss the types of coupons you have used and those you have rarely used. What prompted you to use these types of coupons? Do coupons provide real benefits, or are they merely sales and promotion gimmicks?
- Have you ever recommended a particular product to a friend or bought a product based on a recommendation from a friend. Would you be more likely to buy a product based on word-of-mouth or advertising? Why?
[Your initial post should be at least 600+ words and in APA format (including Times New Roman with font size 12 and double spaced). Post the actual body of your paper in the discussion thread then attach a Word version of the paper for APA review]